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Trade Show Booth Truss: Pros And Cons

by Wes Carlson

Choosing the right trade show booth truss from the many options available is of vital importance for any company who wants to present exceptional displays that will catch the eye of potential buyers. Since there are two essential purposes to be served by a trade show booth truss, that of holding displays and lighting systems securely in place as well as that of allowing your customers to browse easily and effectively, the importance of choosing the right style cannot be over-emphasized.

Most trade show truss systems range in size from as small as 10' x 10' upwards to 20' x 20' or even larger. Since trade show truss systems need to be stored a great deal of the time, they can all be disassembled in order to be as small as possible for transport. It's possible to reduce the size of some systems by more than 75%. A basic wall in a truss system is usually five or six inches wide. This size has proved ideal for providing stability as well as being light enough to move.

Even a booth in a show that only needs one wall and a table for the sake of displaying various items has a lot of different options. The trade show display truss might be a zig zag, or a straight line, or wavy, or curved. Or even some unique combination of shapes.. There are a lot of different choices that meet the simple needs and the complex.

When working with a large booth, a custom trade show booth truss can be made from basic parts like brackets, base plates, curves, and walls, along with a wide range of shelves made for keyboards, laptops, and books. These can all be quickly put together to make the perfect display for your booth. To complement the truss system, optional additional mounts make it possible for projectors, plasma displays, and LCD units to be installed. A wide range of matching fold-up furniture, like chairs and circular tables, are also available for the comfort of your customers.

A complete trade show booth truss has to be designed from scratch. Suppliers are also available to meet your needs with ready made kits of various shapes and sizes. The most common shapes are X configurations with circles, arches and center bars. They are also available in squares and octagons. You can also add optional features such as raised ceilings, double decked displays and laptop stations.

You may mount spotlights on the trade show display truss, to help its most important aspects stand out more for the benefit of potential clients. The spotlights can be individually controlled, so that they can rotate, swivel, and turn off and on as required. Although it gets less attention than the other basic parts and mounts, the humble packing crate is also very important, as it protects the components of your display system from being damaged during shipment and before they are assembled.

When you or your company wishes to make an impressive impact at a trade show, choosing the right trade show booth truss is one of the most important things to consider. Trade show truss systems are mobile, efficient and vary is sizes from as small as 10 foot square to twenty foot square and can be larger if required. All trade show truss systems are collapsible and can be reduced in size by 75% which make it easy to transport to different venues. The trade show display truss might be a zig zag, or a straight line, or wavy, or curved.

Published October 10th, 2007

Filed in Advertising, Business, Management

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